Geo-fencing/Geolocation solution for loyalty/acquisition mobile campaign
Match Zone
Connect with mobile consummers on the go
Increase retention and revenues for your brands with mobile campaigns targeted by geolocation and behavioral data from a Customer Relationship Management (CRM) database.
Match Zone is a loyalty/acquisition customer experience product, based on a set of proprietary inVox Unified Communications solutions, with an activation program coupled to a Customer Relationship Management (CRM) database. It gets involved directly in your activation campaigns to provide a personalized and memorable customer experience to wireless consumers.
Match Zone interacts with consumers in virtual spaces around predefined geographical locations across Canada. Wireless consumers can easily opt-in to receive tailored offers for their favorite brands on their mobile phone.
Customize mobile communications
Match Zone offers a wide range of highly personalized mobile communications:
- Detection of the mobile visitors' phone number when browsing your brands' websites
- Customer "Preferences" update in CRM
- Bidirectional communications with every generation of wireless device
- Personalized brand offers sent out through SMS, MMS, voicemail or email
- CRM campaign management tools on the Match Zone portal, such as analysis capabilities, reporting and automatic activation of customizable offers
How it works
- Consumer opts-in to receive offers for his favorite brands
- Consumer is detected near a store predefined as an eligible geographic zone
- VoxTel fetches his client profile and compares it to the criterias of existing offers
- VoxTel sends a promotional code on his mobile phone, redeemable instore for a rebate during the next hour